Jen Merkel
Marketing Operations & Project Manager
Systems & Process Optimization
I build the systems, frameworks, and processes that make marketing teams run smoothly without chaos behind the scenes. With 15+ years across B2B SaaS, events, and service industries, marketing operations and project management are at the core of how I work, from initial planning through final reporting.
I'm most energized by cross-functional collaboration, operational problem-solving, and building practical tools and workflows that bring clarity, consistency, and scalability to complex programs.
Certifications & Credentials
Asana Administrator Certified
Asana Workflow Specialist Certified
HubSpot Reporting Certified
HubSpot Marketing Hub Software Certified
HubSpot Email Marketing Certified
Core Skills
Organization
Prioritization
Time management
Attention to detail
Clear communication
Stakeholder management
Cross-functional collaboration
Leadership without authority
Emotional intelligence
Strategic thinking
Critical thinking
Problem solving
Adaptability
Asana, Marketo, HubSpot, SalesForce, Confluence, Notion, Slack, Google Workspace, Monday.com, and more.
Portfolio
Artificial Intelligence Skillset and Tools
How I've used Agentic, Predictive, and Generative AI for marketing, project management, and process improvement.
Setting Up Asana for Long-Term Success
A case study of my capstone project for the Asana Administrator Certificate where I built a plan to bring software governance across multiple departments.
B2B SaaS Marketing Operations Data Hygiene Case Study
An implementation of automation, optimization, and persona segmentation.
AI Skillset | Change Management | Core Skills | AI Expertise | Asana | Marketo | About Me | Contact